Press Releases

Entertainment Business Unit Rebrands from Corporate Marketing Solutions to Rewards & Incentives and Launches New Website.

Entertainment® Rewards & Incentives has combined their exclusive discount database and delivery options, with data-driven marketing solutions and client services to build unique reward and incentive solutions. The comprehensive rebrand elevates the focus on customized loyalty and engagement solutions for businesses at all stages of the customer lifecycle and includes a new logo, positioning, and website.

Read More »
Surprise & Delight

Customer Rewards: Surprise and Delight

It is no shock that when customers receive great service they never expected, the impression can be powerful and long-lasting. Because of this, companies have ample opportunity to transform their loyalty programs from ho-hum to exciting – and all it takes is a little surprise and delight.

Read More »
Surprise & Delight

Using Surprise and Delight for Upsell and Increased Customer Loyalty

No matter what industry a company is in, surprise and delight marketing can have a profound effect on customer experience. While the company can get the benefit of inspiring loyalty at low cost and high ROI, the customer receives a memorable experience that fulfills needs they may not have realized they had. Ultimately, adding elements of surprise and delight to existing loyalty programs can assist companies in forging tighter relationships with their clients.

Read More »