Entertainment® takes pride in our ability to increase customer acquisition and improve retention for our partners. Our tenured team of professionals is comprised of subject matter experts (SMEs) in specific verticals. The deep industry knowledge of our SMEs enables us to create high performing programs utilizing industry best practices. Whether you are adding to an existing program or starting a new one, we’ll collaborate with you to build unique incentive and reward programs aimed at customer acquisition and retention.
A combination of experience and professional relationships puts Entertainment® a step ahead, allowing us to get programs to market quickly and accurately while avoiding the costly mistakes that often accompany a trial-and-error approach. To better outline our advantage, let’s focus on an industry where we have a lot of success stories: Telecommunications.
The Telecom & Wireless Industry
Here at Entertainment® we partner with some of the largest telecom companies in North America to engage their customers. We work closely with telecom partners to design unique programs for customer acquisition, app adoption and engagement, and value-added retention and loyalty programs.
By leveraging our industry expertise, we help partners improve their programs. Our best-in-class discount offers can be used to augment existing programs or can help to create a new program. These offers also have the potential to be completely digitally integrated.
Telecommunications is a highly competitive industry trying to add value to their services. Even if a company has an existing customer benefits team, experience is often lacking. That’s where Entertainment® comes in.
Our Successes
To display our expertise, we’ll highlight three different ways we’ve worked with the telecommunications industry:
- Expanding a Loyalty Program – We have partnered with multiple telecom companies to augment their already established loyalty programs. Our discount offers seamlessly plug into programs to instantly add value and, ultimately, promote engagement. Entertainment® has helped telecom companies source local offers and custom offers only available to their customers.
- App Adoption and Usage – Entertainment® has helped telecom companies drive specific behaviors. We’ve worked to improve app adoption and usage among customers by creating and adding offers to a company’s pre-existing app. This successfully increased customer usage by adding value to the app.
- Incentivizing the Move to Paperless Billing – This is a common goal for Entertainment® partners due to ease of use and cost savings potential. We can create a rewards program that incentivizes customers to choose paperless billing. Our incentive products increased conversions and improved the overall customer experience.
Why it Works
Entertainment® has a 60-year history of acquiring best-in-class discount offers, which is unique for our industry. We provide valuable offers in dining, attractions, retail, services, and travel. Our partners can leverage both our database and our experience to design programs that reward and incentivize customer and consumer behavior.
As a comprehensive rewards and incentives provider, Entertainment® delivers. Even if a partner has dedicated people working on their loyalty and rewards programs, our experience helps to augment that team. Our brand relationships, industry expertise, and delivery infrastructure allow our partners to focus on their core business while we focus on delivering a program that aligns with the business.
The relationships Entertainment® has with brands provide our partners with a unique access opportunity that dramatically improves speed to market for their programs. Our merchant sales team has relationships with hundreds of thousands of national and regional brands, as well as with hyper local merchants from coast to coast. Our offer sourcing ability is unsurpassed in the industry, which enables us to negotiate better offers at a lower cost to your company.
Partner with Entertainment®
Though we discussed our success with the telecom industry as a way to highlight our expertise, the programs we design to improve acquisition and retention can be applied to a wide range of industries.
Our SMEs collaborate with partners to custom design solutions that create engagement at all stages of the customer lifecycle. Our merchant teams actively procure offers at the local, regional, and national level. Those relationships support custom offer curation for our partners throughout North America.
When you partner with Entertainment® you get to work with a team that’s dedicated to helping you increase customer acquisition and promote loyalty to your brand. Our rewards and incentive products can seamlessly integrate into any marketing program.
Reach out today to see how your company can utilize our expertise and benefit from our long-held merchant relationships.
